concept Archive

  • noahoninnovation

    Noah Brier on Innovation

    Just found a really nice presentation made by Noah Brier with some compelling thoughts on innovation. There’s very little text in there (a key ingredient for any great presentation) and in the absence of the presenter himself it let’s you think for yourself a bit...

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  • WOW: WYSIWYG, this time it’s for real!

    WOW: WYSIWYG, this time it’s for real!

    Do you remember that term from back in the days; ‘What you see is what you get’? From the beginning of the 90′s, computer programs started to use this term. This meant that programs immediately showed users how their text or picture would look like...

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  • Earning social capital

    Earning social capital

    Barter points, cacoa beans, gold, sheep. There have been many units used as currency in trade.  Now a new, or renowed one, is brought under attention again: The whuffie. A currency based on reputation. First used in a fiction novel in 2003, in 2009 introduced...

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  • WOW: TCHO

    WOW: TCHO

    There’s chocolate and there’s chocolate. While most of us will buy our chocolate in the supermarket, conaisseurs will get their fix at a local homemade chocolate juweler, or buy from high-end brands like Valrhona. What all of these have in common though, is that they’re...

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  • WOW: urbanears

    WOW: urbanears

    Seems like today is my lucky day. Or maybe I’m spending too much time online. In any case, I ran into another amazing new concept: urbanears. As someone who takes his headphones seriously, I’ve had a bit of trouble finding a pair of good ones...

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  • WOW: Verterra

    WOW: Verterra

    I ran into Verterra, a company started by Michael Dwork after he was inspired in a very interesting way: VerTerra was born from the most simple and unexpected encounter. As his car bumped its way down a dirt road in rural India, Michael Dwork saw a...

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  • Google Wave

    Google Wave

    Not long ago Google introduced their new product, Google Wave. The product was introduced to a small group of users who, on their turn, could invite other people. In a few hours the Google Invite was the most spoken thing on Twitter. Google Wave is...

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  • Interesting book and blog on Crossmedia

    Interesting book and blog on Crossmedia

    Media planners use a wide range of media to send their message to the consumer. For me that’s a multimedia campaign. But just today I heared someone talking about a big advertisement campaign as if it was a crossmedia campaigns because it used a paper ad,...

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  • Donuts past Middle-Clash

    Donuts past Middle-Clash

    “The position of starting businessmen, who emerge out of social security, is of great importance to the Dutch economy. Their conflicting situation is illustrating how little thought their struggle really gets.” Frank Kalshove; De Volkskrant, zaterdag 13 juni, Economie [1] The article explains how the...

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  • Human Centered Branding

    Human Centered Branding

    One of my mentors, Erik Roscam Abbing (@roscamabbing, we’ve interviewed him once as part of our 18 minutes series) of Zilver Innovation has introduced the idea of brand driven innovation and now, based on his work with clients and teaching at the Delft University of...

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  • Innovation vs. transformation

    Innovation vs. transformation

    In response to Bruce Nussbaums post about how transformation is the new concept and innovation is just soooo 2008, I wrote the following: I think the point you are trying to make is valid, and transformation is a more viable concept than innovation, but your...

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  • Design as a strategic resource

    Design as a strategic resource

    My graduation mentor and friend Erik (also featured in this interview)  has posted a very clear and concise presentation to slideshare explaining the interface between design and branding, a concept he calls Brand Driven Innovation. I think it’s one of the most powerful ideas in...

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