Business has only two basic functions – marketing and innovation.
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presentation Archive
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Better ideas faster
Posted on July 18, 2010 | View CommentsAny entrepreneur or anyone involved in the creative side of business will benefit form good brainstorming techniques. It’s one of the best ways to apply creativity and groupthink to solve problems in a highly effective, focused way. Yet with all the techniques and methods available,... -
Noah Brier on Innovation
Posted on June 12, 2010 | View CommentsJust found a really nice presentation made by Noah Brier with some compelling thoughts on innovation. There’s very little text in there (a key ingredient for any great presentation) and in the absence of the presenter himself it let’s you think for yourself a bit... -
Human Centered Branding
Posted on July 16, 2009 | View CommentsOne of my mentors, Erik Roscam Abbing (@roscamabbing, we’ve interviewed him once as part of our 18 minutes series) of Zilver Innovation has introduced the idea of brand driven innovation and now, based on his work with clients and teaching at the Delft University of... -
I like me some Boone
Posted on November 19, 2008 | View CommentsWish more people would be as clear and forward about their ideas and put as much effort into promoting them as Mr. Pickens.. -
Is it co-creation or design research?
Posted on November 4, 2008 | View CommentsGreat presentation from Jan Chipchase, about a way of getting insightful information from user communities. And, this hugely important insight: Despite what you might assume for a studio, the most valuable output of the Open Studio is not the designs, but in providing an alternative...